HOLIDAYS ARE COMING
During the festive season, all Coke Zero 6-packs would come with a mini music box, to be used with
our limited edition pre-perforated bottle labels that have scenes and lyrics of the famous
‘Holidays are coming’ song printed on reverse.
And since each bottle holds a new part of the song, all shoppers have to do is peel and stick
the labels together to create the full ‘Holidays are coming’ song.
We bring a smile to our shoppers’ faces and lift their festive spirit just before their shopping begins, by setting up an oversized music box in store.
Customers need to pair up, as 2 people are needed to start up the music box - playing our iconic ‘Holidays are Coming’ song and putting the magical Coca-Cola truck into motion.